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Career - More - August 31, 2019

Digital marketing: The Future of Indian Marketing

The world is picking up digitization very fast, and India is following that path too. In this world, where everything has digitized. Now, e-payments have replaced cash, letters have replaced by e-mails, how can be marketing stay limited to offline. So, marketing has also gone under digitization and is offering a tremendous amount of job openings in various fields. By getting a course done in digital marketing not only you can choose from a wide variety of carriers, but they will pay you well. Here we are talking about the future of digital marketing in India.

What is Digital Marketing?

Digital marketing comprehends all marketing activities that use the internet. Businesses affect digital channels, such as search engines, e-mail, social media, and other websites. This helps to connect with current and prospective customers is concerned with the field of digital marketing.

We will be here directing you through the vast possibilities of the digital marketing career and discuss about future of Digital Marketing.

Search Engine Optimization (SEO) Related Jobs: SEO related jobs are the most common career one can choose if wishes so. The job profile includes getting genuine, high-quality backlinks from authority websites. The more experience you gather in this field, the higher you can go. From senior to executive SEO, you can get promotion very quickly. Starting salary can vary from Rs.12,00 to Rs.15,000, and with a minimum experience of 2 years, you can get a hike of Rs. 40,000 to Rs. 50,000. SEO manager is a very good option in prospective of the future of digital marketing.

Digital Marketing Manager: Digital Marketing Managers are in charge of supervising projects, authoring deadlines, and managing budgets. As a digital marketer, you can lead a whole campaign from content to SEO. You need a minimum of 5 to 6 years of experience in the industry before you become a Digital Marketing Manager. The average salary of a Digital marketing manager can be more than Rs 24 lacs per annum depending on the projects that one has undertaken.

Blogger: If you have a passion for something like food, travel, or gadgets, this is the perfect kind of job for you. No need to worry about schedule or time bounded work. You are your boss here and can earn a decent amount. The income can vary from Rs.10,000 to Rs.1 lac per month, depending on the popularity. Read the five best blogging platforms in 2019.

Content Writer: Another independent career opportunity in this field is the job of a content writer. You get to write about a topic for a website. You will be getting paid in terms of the number of the sales page you created. The primary responsibility for a content writer is to turn a reader into a customer.

Web Analytics Jobs: This is one of the lesser-known jobs that digital marketing has to offer. Here you will deal with things like traffic analysis, demographics, views and visitors, bounce rate, etc. the salary varies depending on your experience.

Digital Marketing Agency: This is more like starting a small business of your own. First, you have to create a website mentioning all the services that will be offered and then promote it online. This will attract new clients. It will be like a consulting firm.

Freelancer: it is the best job that is offered by digital marketing, in my opinion. You are your boss here. You work according to your will and time, and no one is going to pressurize you. Freelancers can market themselves through social media sites like Facebook, Twitter, Instagram, or LinkedIn to get more clients. You can take projects from clients on Freelancing sites. Another way you can get individual offers from people who will contact you from your promotions. You have to finish them on time and get paid directly from them.

So, if you are still confused about the career, you should choose you can get a degree in digital marketing. You will soon start enjoying the vast opportunity and salary that it has to offer.

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